If you have never had a video professionally filmed at your business before, you might have questions about what to expect on the day. Every crew and project is different, but here is a good guideline for how things are likely to go. I will use manufacturing-facility terminology, but the process is very similar across most industries.
If you are working with an experienced crew, pre-production has already been handled, so a plan is in place. (Pre-production is important enough to deserve its own post.) Crew arrival is generally in the morning, around when people are getting to work, and depending on complexity you will typically see one to three crew members, sometimes more for a larger production.
The day starts with a walkthrough of the facility. We are scouting places to conduct interviews, checking sound levels, gathering ideas for shots, and strategizing timing so we capture everything, since some processes only happen within a limited window.
If we are filming interviews, we like to do those first. People are fresher earlier in the day (and freshly caffeinated), it gets the nerve-wracking part out of the way, and listening to what interviewees say often sparks b-roll ideas we would not have thought of otherwise. We keep the room as empty as possible during interviews so the subject is not unnecessarily nervous, and we typically shoot them interviewer-to-camera style, lasting about 10 to 15 minutes with multiple takes as needed.
Once interviews are wrapped, we capture the b-roll needed to best tell the story, and, weather and FAA regulations permitting, we will pilot a drone for some amazing aerial shots of the location. By the end of the day you will have had a front-row seat to how the sausage, or in this case the video, gets made.