360 Virtual Tours 101
We’re looking at the most immersive method that is a balance of being accessible for your audience, and scalable for you. We’re talking about an immersive 360 degree video.
Video Marketing
Live-Streaming for Virtual Trade Shows
So you’re interested in learning more about live-streaming for your manufacturing company. Excellent. It’s a relatively new technology that’s only become widely available to the masses over the last few years, but with an increasingly all-digital landscape, it’s only gaining steam.
The Marketing Line Item You’re Missing & Need to Add Immediately
All my current clients have one thing in common: they all understand the power of video in their marketing and communication efforts, and all embrace it as much as they can. To me, it’s so obvious how critical that quality video content is to a company or brand’s image. That’s why it’s shocking to discover how few businesses even have a line item on their marketing budget for video.
Get Started with Video Marketing: A Guide
There’s no denying that video marketing is a powerful tool in your inbound marketing strategy. Having a video for your company or brand is like having an employee talking about you, 24 hours a day, 365 days a year, leading prospects further along the buyer’s journey.
My Gear Got SERIOUSLY Dirty on This Shoot!
Things that coated my camera and myself while filming the latest promotional video: grass clippings, dirt, road salt, snow, leaves and wood chips. At one point, I even had to wear a hard hat. That’s what happens when filming an 18-month long project for a landscaping company.
Think Professional Video Content Costs Too Much?
I just posted a video where I get real for a minute about marketing budgets without video. I also provide some real numbers on the cost of video content, and some suggestions you can jump on TODAY if you’re serious about making the smart decision to start creating video for your company or brand.
Top 5 Reasons Companies Don’t Invest in Video Marketing
Empire Studios conducted a one-question survey this past September, asking business owners and those heavily involved with their company’s marketing… Read More »Top 5 Reasons Companies Don’t Invest in Video Marketing
Importance of Outside The Box Marketing
Every once in a while, a client gives us total free reign to create whatever content we want, as long as it’s engaging for their audience.
Yushin America — a major robotics company — gave it to us, and we gave them the fan favorite “Eddie the Robot” character.
Filming A Preschool: Observations
My company recently had the pleasure of filming a promotional video for a great non-profit preschool (yes, a non-profit, actual 501 (c)(3) preschool). I had met the Director of the Adam J. Lewis Preschool, Julie Mombello, during a totally unrelated project last year. And by “totally unrelated,” I mean she was tearing up the dance floor and bringing the audience to their feet during a “Dancing With the Stars” style fund raising event.
